You would certainly like to make a perfectly structured bio like those of your favorite influencers, where we can see their information properly spaced. Rest assured, you are not alone, and there is a way to do this. Discover in this article some tips for having a captivating Instagram biography.
Organize your Instagram Biography well
You can organize your biography, the fastest way is to write it beforehand in a tool external to the Instagram application on your phone or computer (like a notepad for example). You must, of course, ensure that the character count does not exceed 150. Once satisfied with what you have written, you can copy and paste it into the Biography tab of your Instagram account. You can also use this same method if you want to have special characters in your Bio or Instagram name.
Group all his Instagram accounts or hashtags in his bio
Recently, users can add clickable text in their bio. You therefore have the right to insert a hashtag or a mention. This is especially handy if you have more than one account for your business, or for a hashtag ad campaign. This is also a technique adopted by most major brands, in order to be highlighted in search results when their visitors use a hashtag.
Tip to appear in more search results
The “Name” field of your Instagram bio is indexed in the search engine. The keywords to be included must therefore be well thought out to have as much visibility as possible:
- Press the "Edit profile" button, located to the right of your profile picture
- Then, enter the "Name" field, which is located just below the profile picture
- Replace with text containing keywords that represent you
- To validate, press "Finish", above on the right side of your screen
Tips for having an attractive bio
- Define your target audience and use hashtags and keywords in your bio accordingly.
- Use online tools to get the best copy.
- Affirm your personality with pride.
- Be sure to call to action.
- Decorate with emojis.
You can take inspiration from Instagram profiles that have a lot of followers to get ideas for expressions to put in your Bio.