Are you a YouTuber or streamer, and do you want to land a partnership with Holy ? Here's how I landed this partnership, what the brand really looks for, and what you can do to position yourself—even if you're just starting out.
A Holy partnership in 2026
It's possible, but much more complicated than it used to be. Today, it's Holy who contacts the creators by France and elsewhere. The brand hardly accepts unsolicited applications anymore, unless you have a very large following.
In 2022, I was contacted via my stream to become partner of this brand of powdered energy drinks. That's how I got my promo codes :
- ALUCARE and
- ALUCARE5
My viewers pay less for their products, and I earn a commission on new customers. This is the model of business The brand's standard model: one promo code per designer, a commission on each sale generated.
From, Holy has become a major brand in France just like everywhere else in the world. She now works exclusively with designers who have a very high level of community, and she's the one who goes to get her partners herself.
What Holy Looks at Before Contacting You
Beyond the number of’subscribers, the brand is looking for a candidate whose profile aligns with its brand identity. Specifically, here’s what matters:
- A hearing French and engaged—not just a big subscriber count.
- A genuine connection with the sport or an active lifestyle, in the beverage's positioning.
- Consistency on the social networks (YouTube, Twitch, Instagram).
- A original content, without any missteps, which protects the brand's image.
- A clear business objective: the brand wants to see actual sales generated by the promo codes, not just visibility.
The strategy of Holy is based on the promo codes and word of mouth among designers. Each partner shares their code in their videos, his articles or on its page to generate direct orders.
Are you a big streamer or YouTuber?
If you exceed 50,000 subscribers on YouTube and more than 100,000 views via video, send me a e-mail via the contact page. I can try to get in touch with them directly.
I can't promise anything. I'm talking to them about Discord and I can write an introduction, but the final decision is still up to 100 % theirs.
Don't have that audience yet?
Don't panic—most creators are in the same boat. Here's how to lay the groundwork for the future Holy Partnership :
- Make your community with regular content and a clear editorial policy.
- Showcase the universe sport and lifestyle—the one that speaks to brands such as Holy.
- Tag the brand on the social networks when you share his world, to make yourself visible starting today.
- Set a objective growth over the past 6 months, and I track your stats every day.
In the meantime, you can try out the Holy Beverages Use my promo codes ALUCARE and ALUCARE5, then share your honest opinion to see if the product is a good fit for your audience!
And to learn everything about the brand before you get started, be sure to read our Full review of Holy Energy.
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