instagram was established on October 6, 2010 by Kevin Systrom and Mike Krieger. In less than fifteen years, this social network has photo sharing has become one of the most widely used apps in the world, with an interface that has undergone a radical redesign.
Instagram: Date of Creation
At launch, the app was available only on iPhone. The process consisted of three steps: taking a photo, applying a filter, then share it in just a few seconds on the square format. Simple, but incredibly effective.
It was an instant success. Right from the first few hours, the app has racked up thousands of downloads on the’AppStore. There platform grew very quickly, attracting millions of’users in a few months.
Since then, new features came year after year: the Stories, them Reels, the built-in messaging feature, or even the videos long.
On a related topic, you can check out our article: Which Instagram belongs to GAFAM?
Instagram's Growth Since Its Inception
The evolution of’Instagram reads like a series of major turning points, each one transforming the original app a little more.
- 2010 : launch on iPhone by Kevin Systrom and Mike Krieger. The app focuses on sharing Pictures with some filters, At square format.
- April 2012 : arrival at android, which opens the platform to millions more users. Instagram is acquired by Facebook, thus joining the group that would become Meta.
- 2016 : launch of the Stories, in direct response to Snapchat. This ephemeral format of 24 heures immediately captivated millions of’users worldwide.
- 2018 : THE founders Kevin Systrom and Mike Krieger leave the company. Instagram remains under the direction of Mark Zuckerberg within Facebook.
- 2020 : landing of the Reels, the format of videos short ones that place Instagram in direct competition with TikTok.
Instagram Today
Instagram now has more than’one billion active users around the world. The platform has become an essential space for content creators, them brands and the game's communities.
The Reels and the game's Stories now dominate everyday use. Competition with TikTok and Snapchat pushes the’application to constantly innovate. To gain subscribers Today, it’s important to understand these mechanics, given how much the platform has changed since its early days.
It's also possible to monitor your Instagram profile or to know how to see someone's latest followers on instagram, features that did not exist originally.
Changes to Instagram's Interface Since Its Creation
The interface has changed almost every year, evolving from a simple feed of Pictures to the comprehensive social network we know today. Here’s a look at that evolution in pictures.
-
- Instagram at its creation, in 2010.

Instagram in 2010. ©Antonin for Alucare.fr - Instagram web en 2011.

Instagram in 2011. ©Antonin for Alucare.fr - Instagram in 2012, the year of the acquisition by Facebook.

Instagram in 2012. ©Antonin for Alucare.fr - Instagram in 2013.

Instagram in 2013. ©Antonin for Alucare.fr - Instagram in 2014.

Instagram in 2014. ©Antonin for Alucare.fr - Instagram in 2015.

Instagram in 2015. ©Antonin for Alucare.fr - Instagram in 2016, the year of the firsts Stories.

Instagram in 2016. ©Antonin for Alucare.fr - Instagram in 2017 and in 2018.

Instagram in 2017 and 2018. ©Antonin for Alucare.fr - Instagram between 2019 and 2021.

Instagram between 2019 and 2021. ©Antonin for Alucare.fr - Instagram between 2022 and 2023.

Instagram in 2022 and 2023. ©Antonin for Alucare.fr - Instagram in 2024.

Instagram in 2024. ©Antonin for Alucare.fr - Instagram in 2026 and its current interface, which continues to evolve every year.
- Instagram at its creation, in 2010.

In just fourteen years, the app has gone from being a simple tool for sharing filtered photos a comprehensive ecosystem used by millions of creators, of brands and of communities worldwide.






