Incogni is a Personal Data Deletion Service which contacts data brokers on your behalf to ask them to remove your information from their databases.
Developed by Surfshark, it automates what you would never do manually: sending hundreds of deletion requests to dozens of data brokers web-based assets.
What's this Incogni ?
Incogni is a paid online solution created by the teams at Surfshark, known for his VPN. Surfshark and NordVPN are two sister companies under the holding company Cyberspace B.V. They are therefore two separate entities, even though they share the same ownership structure.
Discover Incogni:
Content creators such as Philip DeFranco, Legal Eagle and Johnny Harris have highlighted this service for its ease of use.
Incogni has also received positive reviews from specialized media outlets such as PCWorld, which highlights its effectiveness for data deletion on a large scale.
Why Your Personal Data Is at Risk
The data brokers are companies that specialize in collecting and reselling personal information. They compile your name, your address, your telephone, your e-mail, and sometimes even sensitive data such as your financial profile or information about your loved ones.
These personal data fuel a real market. The data brokers sell them to agencies marketing, insurance companies, recruiters, or other online entities. The consequences for you are real:
- Spam and unsolicited bulk emails in your inbox
- Doxxing : public disclosure of your private information
- Discrimination based on your profile
- Usurpation of’identity
- Negative impact on your tone credit score
If you want to know just how much your My computer is being spied on, you quickly realize the extent of the problem. The online privacy is now a key issue in security real, not just a personal preference.
The legal framework on which it is based Incogni
To ensure that requests for data deletion To carry weight, they must be based on a legal framework. Incogni uses two major regulations:
- the RGPD In Europe: It gives every user the right to access their data and request its deletion.
- the CCPA in California: it requires companies to comply with requests for deletion of personal data California residents.
These texts provide a legal force to the requests sent, which requires brokers to respond. Without this legal framework, most of the data brokers would simply ignore individual requests.
How does it work? Incogni ?
How’Incogni It's intentionally simple from the user's perspective. You do the work once, and then the service takes over.
Steps to Get Started
- Create your account on the site ofIncogni with your e-mail.
- Enter your information: name, first name, mailing address and email.
- You sign a limited digital power of attorney (a document that authorizes Incogni (to act on your behalf).
- Incogni submit requests for delete and keeps you updated on their progress through a dedicated interface.
This information is essential for two reasons. It allows the department to know what data is associated with you at the brokers, and to prioritize targeting the data brokers that operate in your geographic area.
What the service does automatically
Once launched, Incogni handles the entire process of data removal :
- Identify and contact them data brokers to request the removal of your information.
- Follow up with brokers who are slow to delete your data.
- Contact the appropriate authorities if a data broker refuses to comply.
- Check regularly to make sure your data doesn't do not reappear in their databases.
You stay in control at all times: a dedicated interface on the site shows you which brokers received the request, which ones deleted your data, and which ones are still holding out.
Tangible, long-term results
the deletion process It doesn't happen overnight. Some brokers respond within a few days; others within a few weeks.
Tests conducted on 12 months show that’Incogni can contact more than 420 data brokers and save the user dozens of hours of manual work. The service then continues to monitor to ensure that your information doesn't resurface on new websites internet.
What data Incogni Does it delete it?
Incogni focuses on the information most frequently resold by the brokers on the web:
- Your name complete and your contact information (address, phone number, email)
- Your email address and any previous emails associated with it
- Your profile on the social networks and your web browsing data
- Your financial information and your credit score
- Information about your loved ones or family members
- Your location and mailing address history
The exact list of data processed depends on the data brokers who have been contacted and the information they have about you.
So, are you ready to easily delete your personal data?
Easily Delete Data with Incogni
Plans and rates for’Incogni
Incogni offers several plans a subscription plan that fits your needs. Here’s an overview of the available options:
- Standard plan : for one person, about 5.99/month on an annual basis (i.e., approximately 71.88 €/year). Regular promotions often lower this price.
- Unlimited Plan : includes Incogni and other tools Surfshark as the VPN and antivirus software.
- Family Plan : allows you to cover multiple members of the same family under a single subscription.
- Plan Familly Unlimited : gives you unlimited data deletions for your loved ones.
Here are the rates * :
For complete details on current prices, which may vary over time, visit our dedicated page: Price of an Incogni subscription.
Incogni also offers a 30-day money-back guarantee. If you're not satisfied with the service, you can request a refund (limited to one refund per user).
The pros and cons of’Incogni
Many websites offer free content in exchange for your personal data. If you leave your name, address, or email address on about ten websites, that information can be sold to dozens of brokers. You quickly lose control over your privacy online. Here's what it's worth Incogni, including its advantages and limitations.
Benefits
- Just one form to fill out. You enter your information once, and Incogni It then contacts hundreds of data brokers without you having to do anything else.
- Clear tracking of progress. The service's interface shows which data brokers have received your request, which ones have deleted your data, and which ones are still dragging their feet. It's the best way to find out the status of your request.
- A significant time saver. Sending and manually following up on these requests would take you dozens of hours. The service automates the entire data removal process, including follow-ups.
- A solid legal foundation. Requests are based on the GDPR and the CCPA to ensure they are legally binding. This strengthens your privacy and protects you against abuse by data brokers.
- A 30-day warranty. You'll receive a refund if you're not satisfied with the service, limited to one refund per user.
The inconvenients
- Varying geographic coverage. Incogni It is most effective for brokers in the United States, the European Union, the United Kingdom, and Canada. Outside these regions, its effectiveness drops significantly.
- A paid subscription. the plan An individual plan costs about €6.49 per month on an annual plan. It's a regular investment in your data protection.
- No instant deletion. The removal process is gradual. Some data brokers respond within a few days, while others take weeks or even temporarily refuse to comply.
- Your data may reappear. Data brokers sometimes reconstruct databases after data has been deleted. That's why’Incogni continuously monitors and sends new requests as needed.
Incogni Is it reliable?
It is a legitimate question : You entrust your personal information to a third-party service so that it can delete it elsewhere. There are a few concrete points that help answer this question.
Incogni is developed by Surfshark, a well-known company in the privacy and VPN. The company is subject to European data protection regulations (GDPR).
The service has been tested and recommended by specialized media outlets such as PCWorld. Influential designers such as Philip DeFranco, Legal Eagle and Johnny Harris ...have promoted it within their communities.
The service does not sell your data to third parties. The information you provide (name, address, email, phone number) is used solely to identify your profiles on data brokers and to submit removal requests on your behalf.
Customer support is available to answer your questions if a request is stuck or if you need help with your account. A service that customer support Responsiveness is a positive aspect often mentioned in user reviews.
Incogni vs. other data deletion services
There are others solutions of data removal on the market. Incogni stands out in several ways:
- Full automation : Unlike manual approaches, Incogni handles everything from start to finish, including follow-ups and ongoing monitoring.
- Number of brokers covered : The service contacts more than 180 data brokers, which ranks among the highest in the market.
- Membership in Surfshark : Can be included in a subscription VPN available for comprehensive protection of your online privacy.
- Competitive rate : with a plan costing about 6.49 €/month, Incogni is one of the most affordable options on the market for such comprehensive coverage.
Others competing services exist (such as DeleteMe), but they are often more expensive or less automated. Incogni remains the benchmark for the best value for money on the French-language web.
Want to take back control of your online information? Try the service and judge for yourself:
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