Before choosing a marketing tool, it is important to first look at the tools available. This will allow you to to weigh the pros and cons of the tool to adopt. In this article we will take a look at Lemlist, a cold email execution tool. We will see the advantages, disadvantages and the prices given later. Let's explore together in this article, the opinions on Lemlist.
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What are the features of Lemlist?
As mentioned above, Lemlist is a tool for cold emailing or in general for email automation. The goal is to reach your target audience for their introduce your business. In general, emails have tend to be cold and often supposed to be written by robots. However, for be effective in lead generation, it is important to personalize your emails.
Indeed, to send an email, it not enough of speak the name of the prospect. If that's what you want to do, you can save this feature by using autoresponders. On the other hand, if you want impress your potential customers, you have to create a custom email template for make them feel like it was made just for them.
It is in these cases that Lemlist intervenes. He makes your random email campaigns unique, in particular thanks to its simple and effective functions, namely: the ability to add animations to your emails. If you want send e-mails who will receive a response and will not be not classified as spam, you have to use lemlist. Here are the features of this tool:
- The deliverability emails;
- The personalization emails;
- The automated campaign sequence ;
- the email tracking ;
- The integration.
Our opinion on this marketing tool
To present our opinion on Lemlist, we will present to you these benefits and disadvantages. Thus, you will realize all the options available to you when using Lemlist as well as options that are limited.
Benefits
Here are the advantages offered by Lemlist:
- It offers a advanced customization cold emails;
- And a automatic heating sending emails;
- It also allows you to maximize deliverability emails.
Explore all the benefits of Lemlist:
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The inconvenients
On the other hand, the tool has some disadvantages:
- He does not offer a free plan ;
- He is not possible to enable integration in the standard plans;
- the A/B Testing is not otherwise not available for standard plans.
What pricing plans does Lemlist offer?
Lemlist offers monthly and annual subscriptions, but you can also opt for a 14-day free trial and choose the subscription that suits you at the end of this trial period. Here are the different formulas offered by Lemlist:
For email warming
For email warming, here are the proposed monthly and annual rates:
- 29 $ per month if you choose the formula monthly ;
- And 25 $ per month for a subscription annual.
By choosing one of these formulas, you can automatically send personalized emails to all Lemlist users. This customization allows you to send relevant content and reduces the risk of your emails falling into spam.
For a 2 week free trial of Lemlist:
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Raising awareness by email
For this feature, here are the proposed prices:
- Payment monthly is 59 $ per user per month;
- Payment annual is 50 $ per user per month.
By choosing these formulas, you can run personalized cold email campaigns at large scale.
Sales Commitment
Here are the prices offered by this feature:
- 99 $ per month per user for one monthly payment ;
- 83 $ per month per user for one annual payment.
This feature allows you to conduct successful sales campaigns with the help of'random emails, random calls and of integrated LinkedIn workflows.
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