In general, we take photos to evoke a feeling of pleasure, to focus on the present moment, but also to immortalize the moment. What if we told you that it was possible to freeze these moments on some of your social networks? In this article, we will talk specifically about Instagram. Have you ever noticed that on some profiles of friends or people you follow, we find these little circles at the top of their post containing stories? When it comes to a story from more than a day or so ago, you surely wonder how can they be posted for so long? Indeed, these are featured stories and being a user, you can also display stories on your profile for as long as you want, but how? Here you will find a complete guide to Instagram stories, its advantages and all there is to know about it.
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All about featured stories
One of many Instagram options, a featured story where highlight allows a story or stories to remain visible on the profile for more than one day. In fact, the first principle of stories is that they are only visible for 24 hours, but this feature allows Instagram users to display their stories for as long as they want on their profile.
Who can create featured stories?
Whether you use a personal or professional account, influencer or not, famous or not, this Instagram feature can be used by anyone. In fact, you can choose a different cover for each featured content and group all the highlights into the same type of event, like a trip, family time, etc. You can thus review from time to time, your most precious memories.
Why create featured content?
We all have a few things to gain from it, besides the fact that it's always nice to see memories in one click, even after several days... But here, we will differentiate between the professional account and the personal account.
First and foremost, it's a great way to share your favorite or important content with your friends/followers. But there are also other interests, namely which ones?
Finding what you're looking for just got easier with Featured Stories! So you don't have to search all over posts, photos to find one thing anymore, which also saves time. As a result, the most important events are more differentiated, resulting in more convenient communication between users.
For professionals, it can be a great way to promote products or communicate with prospects and customers. Featured content also highlights products by category, integrating all the events organized by the brand to convey the dynamism of the company. Also, for professionals, the highlights make it possible to break down the barrier between the client and the company by highlighting some of their teams.
Tutorial to put your stories in the spotlight
Whether on iOS or Android system, the steps are the same. Just follow the instructions below, and you're done! You can even apply yourself to it right away, while following the tutorial.
- Launch your Instagram app
- Click on your profile picture, at the bottom right of the screen
- In the right part of the screen at the top, click on the 3 lines
- Tap on the “archive” section, on the third line. Therefore, you will have access to all your archives, but what we want are stories, so click on "Stories Archive".
- You can choose the content you want to show on the front page.
- Once you've made your selection, click on the heart-shaped icon with the words “Featured”.
- You will see a new page appear asking you what content you would like to add to your homepage, select and voila!
If you want to add a new featured story to existing highlights, simply select the content you want to embed.
Otherwise, to create a brand new featured collection, you can choose the photo you like. Also note that you can choose another cover photo (or the photo itself), give it a title and that's it!!!
Customize your featured story…
Note that you cannot edit a featured story once it has been published. However, you can delete any of your featured stories, recreate it, change the cover, title, etc.
To edit your story in the spotlight, here is a simple guide:
- You click on the story to edit
- Stop at the one you want to delete on the first page
- At the bottom right of the screen, click on the three small dots
- You will see among the options displayed: "Remove Featured Items" then confirm the action and voila!
As it concerns adding new featured content, simply click on "Edit featured content", then add the content you want to include in the same category and that's it!
That's it, you now know how to add a featured story to your Instagram profile as well as its uses. We hope you found this guide useful and that you will enjoy this feature of Instagram, whether you have a personal or business account.
